Little touches, big impact: 5 easy ways to elevate your crate presentation

4 MINUTE READ

At Carpenter Core, we believe that handcrafted details make all the difference. Whether you're using our small wooden crates and boxes for curated gifts, retail displays, or thoughtful packaging, the right finishing touches can take your presentation from simple to stunning.

When you order from us, there’s already a world of customization at your fingertips. Our crates are available in a variety of sizes and styles, from solid side boxes to open slat designs, with options for handles, hinges, lids, rounded edges, and more. You can choose from different stain finishes or opt for a natural look. We even offer custom engraving to help you personalize your container with a message, image, or logo that fits your brand or occasion.

But the presentation doesn’t stop there. The finishing touches you choose can make your crates feel even more thoughtful and complete. Whether you're a small business owner looking to impress customers or someone assembling a meaningful gift, these five creative ideas will help you elevate your crate presentation and leave a lasting impression.

This collection is pictured in an open slat style small wooden crate by Carpenter Core.

1. Custom etching (and beyond)

Many customers add custom engraving when they order their crates—and for good reason. It’s a simple, effective way to make your crates feel premium and personalized.

But there are also ways to add similar detail after the fact. For example, if you’re a small business owner assembling curated gift crates to sell during the holidays, you could:

• Attach a wood-burned gift tag with the recipient’s name.
• Provide a small card with a handwritten message
• Add a custom vinyl sticker to the crate lid
• Use transfer paper to add a short message or image.

These options give you more flexibility and allow for last-minute personalization based on the occasion or recipient. Special touches like these don’t require a big budget but do add a lot of heart.

2. Eco-friendly shred

Shredded filler isn’t just decorative—it helps cushion and support the items inside your crate. Using the right shred can also improve the overall presentation and make your crate feel more polished.

• For an eco-friendly option, try:
• Recycled craft paper shred
• Reused tissue paper or newspaper
• Homemade shred from old packaging materials

Want to make your own? Check out our tutorial: Make Your Own Shredded Paper for Gift Baskets

Using sustainable shred is a small touch that adds value, especially for customers who appreciate environmentally conscious packaging.

3. Branded insert cards

Adding a branded insert is a smart way to provide useful information and reinforce your brand. It also helps the recipient understand the purpose or contents of the crate, which can be especially helpful for curated gift boxes or product samples.

An insert might include:

• A short message about your company or why the gift was created
• A list of what’s inside the crate and how to use each item
• Information about how to reorder or find more products
• Suggestions for how to reuse the crate after unpacking

You don’t need a professional printer; simple cardstock and a clean layout go a long way. A well-designed insert makes the entire presentation feel more intentional.

4. Coordinated ribbons and bows

Ribbons and bows are a classic finishing touch that can make your crate look more finished and put together. Depending on how you use them, they can make your crate feel festive, seasonal, or elegant.

Here are a few ways to use ribbon effectively:

• Wrap a bow around the crate itself
• Tie ribbon around individual items inside the crate
• Choose colors and textures that match your branding or the occasion

If you’d like help creating a professional-looking bow, here’s a step-by-step tutorial: How to Make a Bow for a Gift Basket

This small detail can help your crate stand out on a shelf or feel more gift-ready.

5. Add a fresh element

Want to give your crate presentation a multisensory appeal? Add a small fresh or natural element. It’s an unexpected detail that instantly feels thoughtful and high-end.

A few ideas to try:

• Tuck in a sprig of fresh rosemary, eucalyptus, or lavender for a subtle scent and visual texture.
• Attach a dried orange slice or cinnamon stick to your ribbon for holiday gifts.
• Include a small handmade ornament, flower, or charm to hint at the season or event.

These little extras don’t have to be expensive, but they go a long way in making your crate feel truly special.

Small details, big results

A well-built wooden crate already sets the stage for a great presentation, but the finishing touches bring it all together. Whether you’re preparing a single gift or assembling product displays in bulk for your business, small details can add real value. These simple enhancements show care, create a more polished look, and help your crate stand out. Great packaging doesn't have to be over the top—it just needs to be thoughtful.

This article was made possible by support from Carpenter Core. We make small customizable wooden crates and boxes used for gift baskets and product packaging.